CHECKBOX
A powerful survey platform for gathering data-driven feedback from customers and employees.
San Francisco, US
Organic Traffic:
430.5%
+430.5%
Organic Keywords:
54%
+181
TOP 3 Keywords:
500%
+90
AI citations:
76
+76
Checkbox turned to our digital marketing team with a goal to increase website traffic, attract more users, and show that their platform is a leader in survey software. We focused on creating clear, expert content, making it easy to find on search engines, and improving the overall brand’s perception.
We did:
- Content Creation. Created SEO-optimized content to boost search performance.
- Industry Focusing. Produced expert content to build trust and authority.
- Engagement Enhancement. Improved user engagement and brand presence.
- Content Strategy. Developed a structured content plan aligned with business goals and keyword opportunities.
- Brand Voice. Ensured all content reflects consistent brand messaging.
Client problems
The website wasn’t getting much traffic from search engines. It also didn’t clearly show the company’s expertise and authority in the survey software space. Because of this, it was harder for the Checkbox team to build trust with potential clients and improve rankings in targeted markets.
- Limited organic visibility for high-intent survey software keywords
- Low search traffic, reducing inbound lead opportunities
- Lack of authoritative content to showcase expertise and build trust
- Weak positioning against competitors with stronger SEO strategies
- Unclear value proposition through existing website content
- Content structure not fully aligned with user intent and search demand
SOLUTION
Timeline:
08.2025 – 01.2026
Domain:
Survey Software / SaaS
At Loona Agency, we implemented an effective SEO strategy focused on increasing organic visibility and building trust with potential users. Our approach centered on creating high-quality content that improves rankings and clearly communicates the platform’s expertise in the survey software space. This allowed Checkbox to attract more qualified traffic and engage users effectively.
- SEO OPTIMIZATION Boosted search engine performance by producing SEO-friendly content.
- EXPERT CONTENT CREATION Developed unique content for blogs to engage the audience and build authority.
- BRAND AUTHORITY STRATEGY Helped to position Checkbox as a trusted expert in survey solutions through content.
- ON-PAGE OPTIMIZATION Improved content structure, readability, and keyword targeting to enhance user experience and search engine indexing.
RESULTS
- +430.5% in organic traffic
- +54% (+181 new keywords) in organic keywords
- +90 keywords in the Top 3 positions (+500%)
- +76 Al citations from Chat GPT, Perplexity, Gemini, and Claude
- 25 SEO optimized articles
Organic Traffic:
+430%
Al Citations:
+76
Our goal was to help Checkbox stand out as a trusted leader in the survey software market and get noticed in search engines. We rolled out a full digital marketing strategy, focusing on creating SEO-friendly blog articles. The content we produced improved search rankings, showcased Checkbox’s expertise, answered popular questions from readers, and attracted the audience that was actively looking for survey solutions.
William Sigsworth
Head of SEO, Checkbox
Client’s true feedback
Amazing job by the Loona Agency! Their SEO-optimized articles really helped us get more traffic and made our survey platform feel even more credible and professional. We’re seeing much higher engagement on our site already. On top of that, their team was incredibly responsive and truly understood our goals from day one. Every piece of content felt strategic and aligned with our brand voice, not just written for search engines but for real users.
William Sigsworth
Head of SEO, Checkbox
PROJECT TEAM
Creative CEO – Mariia
Head of Delivery – Kyrylo
Creative Copywriter – Yevgeniya
Design – Andriana
