Happy Loona Day: Celebrating Another Magical Year
Marketing is full of potential, but achieving results takes more than creativity. This year of Loona Agency progress has been full of movement, momentum, and meaningful marketing work:
What were the key moments that helped our agency grow?
What helped us turn big ideas into long-term projects with clients?
These are the top questions we asked ourselves during the working year. And as we looked back, we discovered more than just answers - we found moments that shaped us, lessons that moved us forward, and business results we’re truly proud of.
This progressive year was defining. Our expert team grew in size, boosted our skills, expanded our services and solutions, and delivered remarkable business outcomes for our clients. Some campaigns broke records. Others pushed boundaries. They all brought us closer to the kind of agency we’re proud to be.
This article is a snapshot of our journey - the highlights, the hard work, and the heart behind everything our specialists do. Let’s take a look at what made Loona’s year unforgettable.
Inside Loona: сulture & сreativity
At Loona Agency, creativity is part of our everyday rhythm - from approaching challenges to sharing ideas during online team building. This creativity is built into our culture, and we made space for it to grow even stronger during the year.
We’ve always believed that the right workstarts withtalented and dedicated people. During the year, our professional leaders focused on building a team that brings advanced skills and lifts each other up. Collaboration became second nature. Designers and developers challenged strategists. SEO specialists offered innovative input. Content managers brought fresh ideas. Everyone had a voice, and every voice mattered.
We also gave ourselves room to explore. Whether it was a workshop on visual storytelling, a team day focused on brand building, or simple daily moments of inspiration, we kept learning and stretching our thinking. It needs time, trust, and the freedom to try something unexpected.
So that’s what we created - an environment where experimentation is welcome, and growth is a shared goal!
Of course, fun played its part too. During the year, we held more team events, shared more laughs, and found ways to connect even in busy seasons. Our strong culture helps us work better and makes this work more meaningful.
Inside Loona, creativity is a mindset. It’s how we approach problems, support each other, and make ideas real. We’re proud of the culture we’re building - not because it’s perfect, but because it’s ours. And as we continue to grow, we’ll ensure it stays honest, open, and full of possibility.
Vivid metrics that made the year
Behind every number during the year is a story of focus, hard work, and meaningful progress. While we’re proud of the creative energy that drives our agency, we value the data proving it’s working. Here are some of the numbers that defined Loona’s new year.
We welcomed 18 new clients during the year - each with unique pain points, bold ideas, and trust in our team to bring them into reality. From ecommerce startups taking their first steps to established construction brands looking for a fresh edge, we helped shape their stories and strengthen their digital presence.
During the year, our work also earned recognition outside our walls. We were proud to receive three industry awards:
Upwork Top Rated Plus Agency (2024)
Expert-Vetted Talent The Top 1% On Upwork (2024)
50Pros | Best in Industry (2025)
All our awards reflected thoughtful work, client trust, and a team that cares about every detail.
Our website and SEO efforts have yielded significant success thanks to our in-depth expertise and strategic approach. Through a consistent content strategy, technical SEO enhancements, and creative on-site improvements, we've built an engaging online presence that truly connects with visitors. People aren't just finding our site - they're staying, exploring, and interacting with what we offer. And we're ready to bring that same level of success to your business type.
These results are solid. But what matters most is what they stand for: stronger partnerships, more innovative strategies, and steady growth in the right direction. As our team continues to evolve, we’ll keep tracking what counts - results, relationships, and the impact we leave behind.
New stars in our orbit
What about our new talent during the year? Our professional digital marketing agency is built on our individuals. And during the year, we welcomed 3 new minds who made our work brighter, sharper, and more connected.
First up: Daria, our new Content Manager. She brought clarity, structure, and a strong editorial eye. Daria quickly became the voice behind many of our projects, shaping messages that read well and felt right. She dives deep into brand tone, asks the right questions, and always finds the angle that makes content meaningful. With her on board, our messaging became more thoughtful, and our clients felt it.
Then came Vlad, our SEO Specialist. Calm, focused, and seriously detail-oriented, he added depth to our organic strategies. Vlad knows how to balance the technical with the creative, blending data with smart content planning. He ensures our work looks effective, from audits and keyword maps to site speed and structure. Thanks to Vlad's efforts, we've seen faster rankings, better site health, and more informed decisions.
And finally, Roman, our dedicated Linkbuilder. He's the quiet force behind many of the SEO wins our clients have seen during the year. Roman built relationships, secured innovative placements, and helped shape backlink strategies that were both strategic and sustainable. His work might be behind the scenes, but its impact is loud and clear.
Each of them brought something unique to our expert team. But they all share a drive to do satisfactory work and a belief in building something together.
Curious about joining our team? We always seek passionate people who want to grow, contribute, and create.
Our outstanding brand collisions
During the year, we were lucky to work with valued clients who brought bold ideas, clear goals, and the energy to make things happen. Here are a few collaborations we’re especially proud of.
With AVVA Experience, we were tasked with creating a digital space as vibrant as their experiences. The goal was to reflect their adventurous spirit while keeping the user experience smooth and straightforward. Together, we boosted a website that balances storytelling and function - one that feels inspiring and easy to use. Their new online presence now speaks clearly to those who seek unforgettable virtual experiences.
At Peiko, their team is full of smart minds doing complex development work. The point was that they needed a brand and website that matched that level of expertise. We helped them update their messaging and enhance a website that feels modern, confident, and clear. The result was a brand that truly represents the people behind it.
And then there’s Intobi - a collaboration focused on growth from the very start. From improving conversion rates to refining the sales funnel, we work with their team to build a strategy that delivers and constantly enhances real business results. Along the way, we redesigned their website, sharpened their messaging, and brought fresh energy to their online presence.
Each of our clients has a different story, but they all share trust in the process and belief in what we can create. And as we move forward, they remind us of what’s possible when strong ideas meet thoughtful execution.
Growing our service ecosystem
During the year, we stepped into new territory and discovered just how much possibility there is when creativity meets hands-on industries. We expanded our services to work more closely with construction companies, home improvement brands, and service-based businesses. And what we found was a space rich with opportunity and impact.
Take Plum ProExteriors - an exterior remodeling and construction firm with a strong local presence and a big ambition to grow. We helped reshape their digital strategy from the ground up. That meant a clearer website, more focused messaging, and a fresh SEO approach that brought in the right leads. What about the result? Better visibility, more substantial local reach, and a brand that looks as solid as its work.
With Sandbaggy, an e-commerce provider of construction products, we partner on something equally meaningful but entirely different. Their e-commerce platform offers practical construction, landscaping, and disaster relief products. Our role was to make their product content easier to find, understand, and more appealing to buyers and search engines.
We refined their SEO structure, expanded product descriptions, and helped bring order and clarity to a growing catalog. The impact showed up in both traffic and trust.
Thus, these projects challenged us in the best way. They taught us how to translate complex services into clear messages, speak to business owners and everyday homeowners, and balance results with brand personality.
Most importantly, they opened a new chapter for Loona. We now offer specialized marketing support customized to construction, home improvement, and repair businesses. It deserves a comprehensive strategy, creativity, and professional care.
How we sparked social connections
We’re active where you are. During this outstanding year, we made it a point to show up - for our clients and our wider community. Our social media platforms became more than just places to post updates. They turned into spaces where we shared ideas, celebrated wins, and opened the door to honest conversations.
On Instagram, we let our visual side shine. From project launches and team highlights to client feedback and creative moodboards. It became a room where personality and process came together. Every post told part of our story.
Over on Facebook, we connected with business owners, partners, and clients, sharing helpful tips, marketing insights, and updates about our agency life. It’s a platform where we keep things clear, friendly, and valuable.
And on LinkedIn, we focused on growth. We talked about strategy, trends, and the bigger picture of building digital brands that last. It was where we connected with other professionals, sparked ideas, and stayed inspired.
Thus, each platform served a different purpose, but they all helped us do one thing better: stay connected. And as we move forward, we’re excited to continue that conversation.
Lessons from the Loona journey
Every Loona year has challenges, and this one didn’t hold back. But at our digital marketing agency, we see challenges as a sign of growth. They push us to think sharper and work more effectively. And this year, these issues helped us improve what we do.
One key lesson? Progress isn’t always loud. Sometimes, it’s in the quiet shifts - a more focused content strategy, a more precise client brief, and a quicker team sync. It’s how we boost a campaign or rework a landing page for better conversions. These small changes added significant results, reminding us that consistent effort wins.
We also had to stay alert to change. New digital marketing trends moved fast this year - AI-generated content, shifts in search engine algorithms, and evolving user behaviors. But we stayed curious. Our specialists tested, adapted, and didn’t rush to chase every trend. Instead, our team focused on what truly works: straightforward strategy, creative thinking, and tangible results.
The biggest thing we taught this year? That digital success isn’t about doing more, but doing it wisely. It’s about doing what matters and accomplishing it well. That’s the lesson we pass on to every client we work with.
And yes, we’ve also learned a lot about patience, flexibility, and the value of clear communication when things get complex. We’re proud of our projects, team, and mindset growth.
As the market shifts and client needs evolve, we’ll keep asking the right questions and looking for thoughtful answers. That’s the kind of progress we believe in.
Beyond the horizon: what comes next for Loona
As we share the progress of Loona Agency during the year, one thing is clear: growth isn't just measured in numbers. It's seen in the trust we've built, the ideas we've brought to life, and the people who made it all possible - our skilled team, valued clients, and trustworthy partners.
We refined what we do, added new skills to our toolkit, and stayed curious. We celebrated big wins and learned from the challenging moments. And through it all, we stayed true to what Loona stands for - creativity, clarity, and commitment.
Thank you for being part of our business journey!We're proud of our accomplishments but even more excited about where we're headed. The next chapter is already taking shape - and feel free to write it together.
