Despite its strong reputation in Northern California’s exterior remodeling market, ABD struggled to turn its website into a consistent source of organic leads. Technical issues, weak domain authority, and a lack of SEO strategy limited its visibility in search.

ABD partnered with our digital marketing team to strengthen its online presence, attract qualified homeowners, and turn organic traffic into business opportunities.

We did:

1. Technical SEO Audit. Found and fixed the crawl and indexing issues holding the site back.
2. Site Structure & Backend Optimization. Cleaned up the website architecture, pruned unnecessary pages, and improved the technical foundation for sustainable organic growth.
3. Scalable Link Building. Created a repeatable system for earning authority from trusted sources.
4. On-Page Optimization. Aligned key pages with search intent and improved internal linking.
5. Location Page & GBP Expansion. Strengthened local visibility across ABD’s service areas.

Client problems

ABD’s established remodeling business wasn’t reflected in its organic search performance. Technical weaknesses, limited domain authority, and underoptimized pages made it difficult to compete for valuable remodeling searches and attract qualified homeowners.

1. No previous structured SEO strategy or technical optimization
2. Low Domain Rating (DR 13) and only 102 referring domains
3. Limited organic lead generation despite demand for remodeling services
4. Weak internal linking and poor search intent alignment
5. Significant authority gap compared to local competitors

Loona’s team developed a scalable SEO strategy focused on four key areas: strengthening domain authority, fixing technical issues, improving keyword visibility, and optimizing high-value service pages.

1. Authority Growth Built quality backlinks to strengthen domain authority and close the gap with competitors.
   
2. Technical Foundation Improved site structure, crawlability, and backend performance.
   
3. Keyword Growth Targeted high-intent keywords to improve rankings for core remodeling services.
   
4. Content & Local SEO Optimization Optimized key service pages, internal linking, and location targeting to attract qualified homeowners.
   

ABD’s SEO transformation went beyond rankings and traffic. Organic search became a measurable source of business growth, contributing to a multimillion-dollar sales pipeline and significant revenue.

Alongside these commercial results, the website saw stronger search visibility, increased organic clicks, and substantial domain authority growth, establishing a more competitive presence in Northern California’s exterior remodeling market.

PROJECT TEAM

Project Manager – Mila
SEO Specialist – Yevhen
Content Manager – Liliia
Design – Dmytro

LowCountry Coastal Excursions came to us with a website that wasn’t moving. Pages weren’t getting indexed properly, organic traffic was close to zero, and the business had almost no visibility in local search, right where most of their bookings should have come from. Over a seven-month engagement, we rebuilt the site’s foundation and pushed hard on local search, turning a stalled website into the business’s main source of revenue.

We did:

1. SEO Strategy. Created a long-term organic growth plan focused on local search.
2. Technical SEO. Resolved indexing issues and improved the site’s technical health.
3. Local SEO. Optimized Google Business Profile and strengthened local relevance.
4. Keyword Expansion. Continually grew the semantic keyword portfolio to target more searches.
5. Full Cycle Marketing. Managed the strategy end to end, from content to technical fixes to local visibility.

Client problems

LowCountry Coastal Excursions had reached a point where organic growth had slowed significantly. Pages weren’t ranking, organic traffic was minimal, and the business had almost no presence in local search results where nearby travelers were actively searching for tours.

1. Organic traffic had plateaued
2. Important pages weren’t ranking well
3. Weak visibility in local search results
4. Indexing issues affecting search performance
5. Limited keyword coverage across services
6. Organic revenue wasn’t reaching its potential

The site needed work at every level, from the words on the page to how Google was crawling it. We rebuilt the content to meet current SEO standards, fixed the technical issues blocking indexation, and shifted the strategy toward local search and local intent. Google Business Profile became a consistent part of the work, alongside ongoing expansion of the keyword footprint.

1. Technical SEO Improvements Resolved indexing issues and cleaned up crawl issues site-wide.
   
2. Content Optimization Updated service pages to better match current search intent and SEO best practices.
   
3. Google Business Profile  Prioritization Refined listing details, categories, and visibility.
   
4. Semantic Expansion Continually expanded the keyword portfolio with new relevant search terms.
   
5. Ongoing SEO Management Monitored rankings, refined pages, and adjusted the strategy as performance improved.
   
6. Revenue-Focused Optimization Prioritized pages and keywords with the strongest booking and revenue potential.

Over seven months, LowCountry Coastal Excursions went from a stagnant website to a steady revenue stream driven by organic search. Impressions climbed, clicks nearly doubled, and average search position improved from 29.2 to 16.3. The keyword strategy that started with zero top 10 rankings grew to 43, and monthly revenue jumped nearly tenfold.

PROJECT TEAM

Project Manager – Kyrylo
SEO Specialist – Illya
Content Manager – Lilia

Avva Experience creates and hosts outstanding virtual experiences that entertain and put together coworkers. Avva was looking for a team of digital marketing professionals to help improve the website’s search rankings for the US and UK. We took everything into our own hands. It was decided to fill the site with high-quality SEO-optimized content and provide link-building services to boost its visibility.

We did:

1. Complex Audit 
   To identify weak areas and provide solutions.
2. SEO Optimization 
   To enhance the website’s ranking in search results.
3. Link Building 
   To increase the trust of search engines.
4. Content Marketing 
   To become more visible in search engines and attract users.

Client problems

Before hiring our services, the company realized its marketing needed improvement. There were problems with low search rankings and user engagement. This was influenced by low-quality backlinks, inappropriate metadata, and other aspects. We solved all these problems by conducting an audit first, identifying what needed to be worked on, and then improving the SEO, content marketing quality, and overall functionality of the site.

1. Issues with metadata and poor ranking performance.
2. Images lacked alt attributes, which negatively affected SEO.
3. The articles were short and not informative enough and couldn’t engage relevant traffic.
4. Lack of integration with social media channels.
5. The backlinks were of low quality, which led to a decrease in search rankings.

The goal was to help Avva rank higher in search engines, get more organic traffic, and generally expand its reach in the online space. We conducted a comprehensive website audit, developed a clear strategy for improving SEO, content, and gave recommendations on how to enhance the overall usability of the website.

1. Complex Audit Found out the areas to work on and implemented our solutions.
2. SEO Optimization Used the right keywords, meta tags, and URL structure.
3. Link Building Implemented a quality backlink strategy.
4. Content Marketing Improved the blog’s content to bring relevant traffic.
5. Conversion Boost Strategy Enhanced conversion rates from organic search.

We implemented a tailored digital marketing strategy for the Avva project, focusing on SEO optimization, high-quality link building, and content marketing to boost visibility and organic traffic. As a result, the client obtained great results, with organic traffic increasing by an impressive 950% within a few months, impressions doubled, and CTR showed almost 100% growth. We also helped the company make improvements for greater audience involvement, for example, adding the Career page and integrating the site with social media.

Project team

Creative CEO – Mariia
Head of Delivery – Kyrylo
Creative Copywriter – Yevgeniya
Design – Andriana

ZindAcademy is the most renowned Bollywood dance academy that aims to make Indian dance hue popular globally. It arranges workshops, professional training programs, and extensive courses to help learners become Bollywood dance masters.

ZindAcademy turned to us to become more visible online and boost the UX (user experience) along with the website performance. The platform needed better functionality and smoother navigation. We succeeded in accomplishing this by concentrating on technological optimization and website upkeep, giving users a more seamless online experience and faster load times.

We did:

1. Website Maintenance
   To ensure seamless performance, security, and reliability through regular updates and monitoring.
2. Content Creation
   Our team crafted compelling blog articles and informative service pages designed to captivate visitors and keep them coming back for more.
3. Technical Optimization
   To enhance site speed, structure, and functionality for better search rankings and user experience.
4. Analytics Setup
   We implemented a powerful analytics setup to uncover actionable insights, track visitor behavior, and measure what mattered for growth.

Client problems

 ZindAcademy came to us without a substantial digital presence, struggling to gain traction in its area. Their website lacked visibility, suffered from technical inefficiencies, and wasn’t attracting the right audience. Without a solid SEO strategy, they were missing out on valuable local traffic and potential leads. To establish ZindAcademy as a recognized name in its region, we needed to build everything from the ground up—optimizing their site, improving search rankings, and driving meaningful engagement.

1. No established local SEO strategy to attract the right audience.
2. Poor website performance, slow loading speeds, and technical inefficiencies.
3. Minimal organic search traffic and lack of visibility in local search results.
4. No structured lead generation system, resulting in low conversions.
5. Inconsistent content strategy, failing to engage the right audience.
6. Extremely narrow niche, focusing only on Bollywood dancing, which makes it challenging to find qualified leads in a limited location.

Our goal was to establish a strong local search presence for Zind Academy by refining its website performance and optimizing technical aspects. We focused on attracting and converting the right audience. With SEO best practices, improving site functionality, and streamlining user experience, we created a foundation for long-term digital growth. Our targeted approach allowed Zind Academy to capture high-quality traffic, increase engagement, and maximize conversion potential.

1. Website Optimization Enhanced site performance for better UX and search rankings.
2. Technical SEO Fixed structural issues to improve visibility and organic reach.
3. Local Directory Management Worked extensively with local directories—especially Yelp and Google Maps—to boost local visibility and credibility.
4. Content Refinement Ensured high-quality, relevant content to support engagement.
5. Lead Capture Improvements Optimized conversion pathways for better lead generation.
6. Ongoing Tracking Established a data-driven approach for continuous improvement.

Through a strategic mix of technical improvements and SEO optimization, we helped Zind Academy significantly increase its online visibility and audience engagement. We ensured that their digital presence attracted relevant local traffic by addressing site inefficiencies and refining content strategies. Our structured approach to lead tracking and performance analysis allowed for more effective decision-making and sustained growth.

Project team

Creative CEO – Mariia
Head of Delivery – Kyrylo
Creative Copywriter – Yevgeniya
Design – Andriana